15 Highsnobiety Social Identity

2025

Ella Jayes is a brand communications lead with a background in editorial storytelling. She is currently Head of Content and Communications at Humanrace by Pharrell Williams, overseeing the brand’s creative and cultural expression.

Ella Jayes
ella.jayes@gmail.com

~~Los Angeles, San Francisco, Paris,~~ Milan, New York City

15.

Highsnobiety: E-commerce
Global
December 2020 - March 2022

Social Identity

Assets: Highsnobiety

Managed the execution of all commerce-related content across Highsnobiety platforms, reaching an audience of 6M+. Collaborated with key stakeholders to develop rollout strategies and templates for product drops, magazine launches, brand tentpoles, and IRL activations. Led growth strategy through sales and performance data to optimize content, and pitched, hired, and managed freelancers, creators, and influencers to expand the brand’s storytelling and reach.